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ADA Compliance and Defense Blog

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ADA Preparedness Series: California Is the Epicenter of ADA Serial Litigation

If you own a business in California, chances are you’ve heard about serial ADA litigants. This isn’t a coincidence. California is widely considered ground zero for serial ADA litigation. But why here? And what can you do to protect your business? California’s Laws Make ADA Lawsuits More Attractive to Plaintiffs…

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ADA Compliance: Protect Your Business and Your Bottom Line

The Americans with Disabilities Act (ADA) is designed to ensure equal access and opportunity for people with disabilities, but for many business owners ADA compliance can be a legal minefield. Even well-intentioned companies can face costly lawsuits for alleged violations, often over small oversights that could have been addressed proactively.…

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What is the “Prevailing Market Price” Under California’s Strike-Through Pricing Laws

California’s strike-through pricing and false advertising laws aim to protect consumers from misleading discount claims. Law firms like Pacific Trial Attorneys, Tauler Smith LLP, Dovel & Luner LLP, and Bursor & Fisher, P.A. have filed these types of consumer rights cases against businesses in California. A key component of these…

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Defending ADA and Unruh Act Lawsuits: Winning Attorneys’ Fees as a Business

For small business owners, facing an Americans with Disabilities Act (ADA) lawsuit can feel like an uphill battle. These lawsuits often allege accessibility violations, and the costs of litigation can be daunting, even for businesses striving to comply with ADA regulations. However, a recent victory in the case of Orlando…

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Defending Against Strike-Through Pricing Lawsuits: Strategies and Considerations

In the world of online retail, strike-through pricing—displaying a higher “original” price crossed out next to a lower “sale” price—is a common marketing tactic to highlight discounts and drive sales. However, when not implemented correctly, this strategy can lead to legal claims from consumer protection law firms like Pacific Trial…

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How to Make a Website Accessible and ADA Compliant

Creating an accessible website is not just good for business—it’s a legal imperative to comply with the Americans with Disabilities Act (ADA) and California Unruh Civil Rights Act. The Web Content Accessibility Guidelines (WCAG) 2.1 AA standards are widely recognized as the benchmark for website accessibility by US courts. This…

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Possible Accessibility Litigation Reform Coming for California Businesses and Landlords: Understanding SB-84

California has long seen a high number of lawsuits filed by individuals with disabilities alleging violations of the Americans with Disabilities Act (ADA), Unruh Civil Rights Act and the California Disabled Persons Act. Many have complained that these laws have been exploited by serial plaintiffs who file hundreds or thousands…

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Navigating Website Accessibility: Legal Pitfalls and Proactive Compliance Strategies

The digital age has transformed how businesses interact with customers, but with this shift comes heightened legal exposure under the Americans with Disabilities Act (ADA) and Unruh Civil Rights Act. Website accessibility lawsuits now account for a substantial percentage of all ADA Title III claims in recent years—a trend fueled…

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Understanding California’s “Strike-Through Pricing” Laws: Compliance and Best Practices for Businesses

“Strike-through pricing”—where retailers display a higher original price alongside a lower sale price—has been an effective marketing strategy for decades. However, in California, businesses must be cautious when using this strategy to ensure compliance with state laws. Misleading pricing claims can lead to expensive unanticipated legal repercussions, consumer mistrust, and…

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